Auto Delivery Cancellation Email
- David Haskell (Unlicensed)
Summary / TL:DR: This article will introduce you to Auto Cancellation Emails for an Auto Delivery (formerly BCL or Book Club Membership) purchase in Blueshift.
3 min read
Table of contents
Capability
Send an email through Blueshift to confirm when a customer cancels an Automatic Delivery* order.
*Automatic Delivery formerly known as BCL or Book Club Membership.
Description
When an Automatic Delivery order is cancelled by a customer, the order record is updated in Advantage. The Advantage workflow captures the update and generates an event to inform Blueshift about the action. This event then triggers a campaign in Blueshift.
Blueshift Event Name
autodelivery_cancellation
Event Payload Parameters
Parameter | Description |
|---|---|
event | Name of triggering event |
owning_org | Code for the legal entity associated with the product/item |
office_name | Used to identify (and locate) one unit in an organization |
Email address of the billTo customer | |
retailer_customer_id | Concatenation of [Advantage billTo customer number]-[Advantage billTo emailId] |
customer_firstname | First name of the billTo customer |
customer_lastname | Last name of the billTo customer |
club_code | Identifies the memberships organization under which a class of products are distributed. |
product_class | Identifies a broad group of products such as books, DVD, etc. |
series_code | Code that identifies a series of products belonging to a product class and offered within a club. |
quantity_ordered | The number of units the customer ordered |
shipment_frequency | The number of days between shipments |
next_price | The next price that will be charged for for all subsequent items in the automatic delivery series |
last_status_change_date | Last status change date |
proitem_number | Inventory item number used to identify the stock item |
item_description | Description of stock item |
card_code | Credit card type used for transaction |
card_number | Credit card number used for transaction |
membership_id | Unique number that identifies the automatic delivery transaction |
Sample Payload
{
"event":"autodelivery_cancellation",
"owning_org":"323",
"office_name":"ProRestore Plus",
"email":"email@14west.us",
"retailer_customer_id":"000079713460-000011290470",
"customer_firstname":"Bert",
"customer_lastname":"Silva",
"club_code":"PR",
"product_class":"Q2",
"series_code":"PRCP",
"quantity_ordered":0,
"shipment_frequency":175,
"next_price":"29.98",
"last_status_change_date":"2019-10-24",
"proitem_number":"323SPRCP",
"item_description":"Pro Restore CBD+",
"card_code":"VI",
"card_number":"XXXXXXXXXXXX2032",
"membership_id":"000002202717"
}Setting up a Campaign
Create an event triggered campaign using the event ‘autodelivery_cancellation’.
Set the condition “Skip Global Inclusion Segment Check” to “Yes”.
Select the associated template for your campaign. A sample email called 'FOR_COPY_SAMPLE autodelivery_cancel' is available in your Blueshift Production instance.
If one campaign is used for setting up a mailing for multiple publications, set the condition “User can be in the campaign journey” to “Multiple times concurrently”. This will allow you to send an email to a individual customer who cancels multiple subscriptions at different times.
Reporting
The event name in the payload will be passed in the mailing activity events. This will be available in the reporting platform for filters.
Things to Consider When Planning your Migration and/or Setup
Please follow the Transition Guidelines shared by the MarTech team during your Migration Planning workshop.
If you have an existing Message Central Auto Delivery (BCL) Cancellation workflow on Advantage, your new Blueshift workflow has already been set up on Advantage and is ready to send events.
If you never had an Auto Delivery Cancellation workflow on Advantage, there is no longer a need to share the new campaign ID with the Advantage team during initial set up. The same event category can be used for multiple campaigns, segments, etc. without Advantage configuration support.
The Auto Delivery Cancellation workflow will account for all owning orgs associated with your Blueshift instance. Please note: additions of new owning orgs must be reported to the MarTech team so it can be added to your Blueshift instance.
Wrap up
You should now have a better understanding of Auto Cancellation Emails for an Auto Delivery (formerly BCL or Book Club Membership) purchase in Blueshift.
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