Understanding Membership
Summary / TL:DR: This article will review the MBR, or membership, type orders in Advantage.
These are unique subscriptions types that are grouped together. Â Note that some field names and locations may vary slightly based on individual scripts used at Customer Activity.
How does Membership Work?
This picture illustrates a typical membership setup. Â Not all memberships have multiple categories, baby pubs and/or maintenance fees.
Memberships start with the membership organization pub, also called the holding pub also referred to as parent pubs. This is not what the customer will be fulfilled, rather it is what holds it all together. For example, AFR, SOV and OXC are all membership organization pubs. The customer becomes a member to the organization, but what actually gets fulfilled to the customer is the baby pubs associated with the membership category.
Memberships can have multiple categories. This allows for different levels within the membership. For example, a membership can have a silver, gold and platinum level. Each level is individually defined with the number of baby publications underneath. For example, a customer may only get 2 subscriptions as part of a silver level, 4 with gold and 10 with platinum. All of this is defined when the categories are set up. Note that you can also allow customers to select from different categories of subscriptions (up to 2 front-end and 3 back-ends for example) or you can predefine the baby pubs. Each of these baby pubs get set up as free perpetual comp’d subscriptions.Â
In addition to the subscriptions (referred to as baby pubs) that the customer receives as part of their membership, there is generally a maintenance fee associated with the purchase. For example, the customer may have paid $5000 to start their membership but is required to pay $100 each year after the first to maintain their membership. This annual fee is done on the maintenance fee pub. The difference between the baby pubs and the maintenance fee pub is that the maintenance fee pub has money associated with it. The first year of the maintenance fee is ‘free’ because the customer just paid $5000, then after the first year the subscription renewals at the $100 rate. Â
Identifying Subscriptions in Membership
Memberships can be viewed and maintained at the Customer Activity screen. The screen can be customized to display the Membership Category and Membership Org so you can see that the subscription is part of a membership. In addition, there are membership fields on the Subscription Information tab at the bottom half of the screen to identify the Membership Organization and Membership Category.
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Membership Maintenance
When a subscription is part of a membership, the Customer Activity screen will display more options for maintenance on the right side of the top list frame and have more options available via the right-click menu than a regular subscription.
Full Member Cancel | Used when performing a cancellation of the membership. Do not use the Modification option for membership cancels. |
Change Member Levels | Used for changing the level of membership either up, down, or vertically within the membership organization. For example, a customer may be at the Silver level and want to upgrade to the Gold level. |
Change Membership | Not used. |
Inquire Membership | When selected, the Membership Maintenance dialog box will appear with more details specific to the membership selected including a tab for Transaction History |
Change Eligible Publications | This selection is available by right click. Used for managing the baby pubs of a membership. |
Full Member Suspend | This selection is available by right click. Used for suspending all subscriptions related to a membership. Individual subscriptions can either be removed through Change Eligible Publications or via individual suspensions performed through a modification, go here for instructions on temporary suspensions for individual subscriptions. |
Full Member Reset | This selection is available by right click. Used for resetting all subscriptions related to a membership to active. |
Full Member Reinstate | This selection is available by right click. Used for reinstating a membership that has gone into non-pay cancel status. |
Full Member Selectable Cancel | This selection is available by right click. Used for cancelling a future term of a membership. |
Wrap up
You should now have an understanding of the MBR, or membership, type orders in Advantage.