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Key Reports

Basic Reports Needed to Run Your Business

Basic Reports Needed to Run Your Business

D&A reporting platforms (Qlik Sense and ThoughtSpot) include many subject areas with content created by both D&A and Affiliate users for a variety of use cases. This article lists out the general reports needed to run your business, by subject area, to help you home in on the most important information.


Table of contents


Overall

The Starter Board


Tracking Sales

Guided Analytics:

Self Service:


Mailing Performance

Guided Analytics:

Self Service:

  • ThoughtSpot Worksheets:

    • eComm Analysis – by Subscriber (Detail)

    • eComm Analysis – by Mailing (Summarized)

  • Starter Boards:


Return on Investment (ROI)

1-step

Guided Analytics:

o   Marketing Performance

Self Service:

2-step

Guided Analytics:

Self Service:

Return on Ad Spend (ROAS)

  • Coming Soon!


Retention

Guided Analytics:

  • Coming Soon!

Self Service:


File Size

Guided Analytics:

Self Service:


Wrap up

Hopefully this article was helpful in drilling down to the key reports needed to run your business. We will continue to update the content as time goes on.

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