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These emails will still get triggered by the marketing_email_subscribe event. A new attribute of few new attributes were added for this process:

is_double_

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opt_in

Indicates if the signup is coming from a double opt-in

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lead gen effort

confirm_link

The confirmation link generated by signup app

Campaign Journey

The below image shows the suggested setup of double opt-in emails. After the customer submits a signup the event will trigger the email from the left trigger containing the confirmation link. Once the customer clicks on the link from the email a second event will trigger the email from the left trigger which is the confirmation email. Details on the journey start and triggers can be found below.

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Journey Start

In the journey start filters you can look at the above selections which will apply to all triggers. The is_double_optin = true filter indicates that the signup came from a double opt-in lead gen effort.

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