Creating an Exit Pop
- Kat Rafferty
- David Haskell (Unlicensed)
Summary / TL:DR: This article will teach you how to create an exit pop creative in WMC.
Exit pops in WMC can be used when the customer is attempting to exit a promotion page. These can provide additional information to the customer about the offer. Please note that not all browsers support exit pops.
How to Create an Exit Pop in WMC
Select Create
Select Exit Pop
Enter a Name for the exit pop - Naming conventions are extremely important to maintain clean and standardized information.
Define the status. The status will default to active. This can be changed to shelved.
Now you’ll build your content. There are two options for creating your exit pop:
Visual Editor | We are looking in to new options for the visual editor, so please do not use at this time. | |
Code | You will need to select a template first. The basic template is simply a blank template you can use if you’re starting from scratch. Custom templates can be created and stored ahead of time. Custom templates can be created under the “More” menu in the left navigation bar. This will depend on your affiliates setup in WMC. This can be used to build your content using coding languages like HTML, CSS or JavaScript. | |
| Links | Adds a link to where the customer will go after clicking on the link in the ad |
| Forms | This section is for Lead Gen only. Please do not use on order forms. |
| Snippets | Reusable code that can be stored ahead and applied to content in WMC. |
| Conditional Content | Display different content based on conditions. |
| Data Placeholders | Include information specific to the customer, creative, effort, or journey to personalize content. |
| Media Library | Add images or content from the shared media library. |
6. Once you’ve added your content, select Save to add the content.
7. Add tags as necessary.
8. Click Save to add the exit pop.
9. If your creative is ready to be used, make sure you publish it so it can be added to the journey.
Wrap up
You should now know how to create an exit pop creative in WMC.
Still need help?
We know this can be frustrating. To get further help please open a Support ticket.