Training Resources

Here are links to training materials published by 14West Vendors, including Validity (Everest), Sparkpost, Blueshift, and more.

• Validity Playbooks for Everest
  Validity offers a series of “playbooks” – hybrid training/strategy guides – on a variety of topics, broken out by the relevant section of Everest: Pre-send, In-flight, and Monitoring. Topics include list hygiene, seedlist testing for design, inbox placement, sending reputation, authentication and more.

• Blueshift Documentation Hub
  The title is self-explanatory. This is your one-stop shop for all things Blueshift. Blueshift documentation also includes:

  • User Guides with info on best practices, tagging, deliverability, AMP for email, and more

  • The Blueshift Academy, a series of training and certification programs on areas of Blueshift and email marketing in general

• SparkPost Support Documentation
  Sparkpost’s documentation hub. For questions or issues related to Sparkpost, please submit a ticket to the Deliverability team.