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is_double_opt_in | Indicates if the signup is coming from a double opt-in lead gen effort |
confirm_link | The confirmation link generated by signup app that the customer has to click in order to get opted into the list |
Campaign Journey
The below image shows the suggested setup of double opt-in emails. After the customer submits a signup the event will trigger the email from the left trigger containing the confirmation link. Once the customer clicks on the link from the email a second event will trigger the email from the left trigger which is the confirmation email. Details on the journey start and triggers can be found below.
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