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Parameter

Description

event

wmc_purchase

wmc_order_number

Order number generated by WMC

order_id

Unique id generated by the order

total

Total amount of the transaction

shipping

Cost of shipping

tax

Tax amount that was applied to the transaction

domain**

The URL the customer came from in WMC

order_date

Date and timestamp of when the order was placed

retailer_customer_id

Concatenation of [Advantage billTo customer number]-[Advantage billTo emailId]

owning_org

Code for the legal entity associated with the product/item

ip

IP address collected from the customer

order_type

The type of order as classified in WMC

customer_first_name

First name of the customer

customer_last_name

Last name of the customer

wmc_order_name

Name of the WMC order form

currency

Currency type associated with the transaction

payment_type

Type of payment used for order (CC, Direct Debit, etc.)

cc_last_digit

Last four digits of the credit card that was used to place the order

item_number

Item associated with the order

promo_code

Promo code associated with the order

premium_set

Premium set associated with the order

choice_name

The name of the choice that is associated with the order

choice_code

Choice code associated with the order

choice_type

Type of choice associated with the order (CIR, AMB, PRO)

choice_price

Price assigned to the choice

choice_quantity

Number of choices associated with the order

item_description

Description of the item

term_length

The number of issues included in the CIR order

renewal_flag

Indicates whether a renewal notice should be sent to the subscriber

query_string_promoCode

Promo code associated with the order

query_string_COF_IsChecked

Whether or not the Card on File checkbox is checked

journey_customercustom_fields

Any custom fields defined at the journey level

creative_custom_fields

Any custom fields defined at the creative level

custome_fields

**

password

new = password required new account

existing = password required existing account

not required = password not required

shipping_info_FirstName

ShipTo first name

shipping_info_LastName

ShipTo last name

shipping_info_PhoneNumber

ShipTo phone number

shipping_info_Address1

ShipTo address 1

shipping_info_Address2`

ShipTo address 2

shipping_info_Address3

ShipTo address 3

shipping_info_Company

ShipTo company

shipping_info_Zip

ShiTo zip code

shipping_info_City

ShipTo city

shipping_info_Country

ShipTo country

shipping_info_State

ShipTo state

billing_info_FirstName

BillTo first name

billing_info_LastName

BillTo last name

billing_info_PhoneNumber

BillTo phone number

billing_info_Address1

BillTo address 1

billing_info_Address2`

BillTo address 2

billing_info_Address3

BillTo address 3

billing_info_Company

BillTo company

billing_info_Zip

ShiTo zip code

billing_info_City

BillTo city

billing_info_Country

BillTo country

billing_info_State

BillTo state

email

Email address used to place the order

effort_campaign_code

Campaign code assigned to the effort

jounrey_campaign_code

Campaign code assigned to the journey

journey_url_nickname

URL nickname of the journey

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