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Use this guide to create a new Premium Set. Premium Sets are free gifts that we use to entice the customer to make a purchase. Follow these instructions to create a new premium set. Premium Sets are based on sequences so you can create different levels that the customer can receive based on different characteristics. For instance, customers who attempt to purchase regardless of payment will be add to the free e-letter, who pay between $1-$50 will receive the second sequence. Customers who pay between $50-$500 will receive the third sequence.
How To Add a Premium Set
Navigate to Premium Sets in the Marketing ribbon
Click the Add Icon
The Premium Set Definition Maintenance box will appear. Complete the following fields:
Premium Set Give the Premium Set a name. This can be up to 6 characters.
Info Suggested naming convention: Include pub code or owning org for easier searching for the Premium Set.
Premium Set Description Add a description of the what is included in the premium set. Expiration Date Set an Expiration Date for your premiums, which you must use with the Then Use field. Then Use Enter the premium set you wish to use after your current premium expires. Used with the Expiration Date field. Click Next
Expand title If you are creating a premium set for an e-letter Click the Add Icon
Complete the following fields on the Premium Set Detail Maintenance screen.Earned At For a e-letter sign up, use Response Response Sequence Start with sequence 10, for future sequences increase by 10. Select Only Once Enter N. Term/Amt/Line # Select D. Click Next
Click Add
Complete the following fields on the Premium Set List Maintenance screen.List Code Enter the list that the customer will be signed up for. Add Bill to Customer Defaulted. Adds the customer who paid for the item being sold to the list code you selected. Add Ship to Customer Defaulted. Adds the customer who receives the item being sold to the list code you selected. Click OK
Click OK
- This will return to you to the Premium Set Definition Maintenance Screen. From here you can add additional sequences.
Follow these steps if you are adding a second sequence. This sequence will require payment.
Expand title If you are creating a premium set that requires payment From the Premium Set Definition Maintenance screen, click the Add Icon
Complete the following fields on the Premium Set Detail Maintenance Screen:Earned At Enter PAYMENT. The customer must pay for an item in order to qualify for this premium set. Response Sequence Start with a sequence of 10 and increase by 10 for each sequence. Select Only Once Enter N. Paid Up % Enter the percentage the customer must may in order to qualify for the premium set. Enter 80-95%. Term/Amt/Line# Enter either:
D (Currency) this will indicate that the customer either must pay a defined amount
T (Term) this will indicate a subscriber for a defined time period to qualify for the premium set.Low Defaults to 0 High Defaults to 99999999 Fulfil once per recipient? Make sure this box is checked. Fulfil at Defaults to S. Allows the premium set and item the customer purchases to be shipped separately. Item The item number for the free gift the customer will receive.
Info Contact the fulfillment team if you need a new premium item created.
Send-to Select if the customer who purchases the item or the customer who receives the item will receive the premium set. Typically, the ship-to customer receives the premium set.
Ship-Via Select how the customer will be shipped the premium set. Life Max For physically fulfilled premium enter 1. This will prevent customer from receiving multiple premium sets. Delay Days Set a certain amount of days to delay before releasing an item or adding a customer to a list. - Click Next
- Click OK
- Continue adding sequences for additional premium sets as necessary.
- Click OK