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Blueshift WMC Purchase Emails

Summary / TL:DR: This article will introduce you to WMC Purchase Emails in Blueshift.


Capability

Send a notification email through Blueshift when a customer has placed an order through a WMC order form.


Description

When a customer places an order through a WMC order form, the application will send an event to Blueshift containing the details of the order. This event then triggers a confirmation email in Blueshift

 

If there is a path in the WMC journey that includes an upsell to be the next purchase, WMC will wait 30 minutes before sending the event to Blueshift whether the customer takes it or not. This is by design in the case that the customer goes back and takes the upsell instead of the original order.


Blueshift Event Name

wmc_purchase


Event Payload Parameters

 

Parameter

Description

Parameter

Description

event

wmc_purchase

wmc_order_number

Order number generated by WMC

order_id

Unique id generated by the order

total

Total amount of the transaction

shipping

Cost of shipping

tax

Tax amount that was applied to the transaction

domain

The URL the customer came from in WMC

order_date

Date and timestamp of when the order was placed

retailer_customer_id

Concatenation of [Advantage billTo customer number]-[Advantage billTo emailId]

owning_org

Code for the legal entity associated with the product/item

ip

IP address collected from the customer

order_type

The type of order as classified in WMC

customer_first_name

First name of the customer

customer_last_name

Last name of the customer

wmc_order_name

Name of the WMC order form

currency

Currency type associated with the transaction

payment_type

Type of payment used for order (CC, Direct Debit, etc.)

cc_last_digit

Last four digits of the credit card that was used to place the order

item_number

Item associated with the order

promo_code

Promo code associated with the order

premium_set

Premium set associated with the order

choice_name

The name of the choice that is associated with the order

choice_code

Choice code associated with the order

choice_type

Type of choice associated with the order (CIR, AMB, PRO)

choice_price

Price assigned to the choice

choice_quantity

Number of choices associated with the order

item_description

Description of the item

term_length

The number of issues included in the CIR order

renewal_flag

Indicates whether a renewal notice should be sent to the subscriber

query_string_promoCode

Promo code associated with the order

query_string_COF_IsChecked

Whether or not the Card on File checkbox is checked

journey_custom_fields

Any custom fields defined at the journey level

creative_custom_fields

Any custom fields defined at the creative level

password

new = password required new account

existing = password required existing account

not required = password not required

shipping_info_FirstName

ShipTo first name

shipping_info_LastName

ShipTo last name

shipping_info_PhoneNumber

ShipTo phone number

shipping_info_Address1

ShipTo address 1

shipping_info_Address2`

ShipTo address 2

shipping_info_Address3

ShipTo address 3

shipping_info_Company

ShipTo company

shipping_info_Zip

ShiTo zip code

shipping_info_City

ShipTo city

shipping_info_Country

ShipTo country

shipping_info_State

ShipTo state

billing_info_FirstName

BillTo first name

billing_info_LastName

BillTo last name

billing_info_PhoneNumber

BillTo phone number

billing_info_Address1

BillTo address 1

billing_info_Address2`

BillTo address 2

billing_info_Address3

BillTo address 3

billing_info_Company

BillTo company

billing_info_Zip

ShiTo zip code

billing_info_City

BillTo city

billing_info_Country

BillTo country

billing_info_State

BillTo state

email

Email address used to place the order

effort_campaign_code

Campaign code assigned to the effort

jounrey_campaign_code

Campaign code assigned to the journey

journey_url_nickname

URL nickname of the journey


Sample Payload

 

 

{ "event": "wmc_purchase", "wmc_order_number": "eozRzGAgsESF_24", "order_id": "ccd18c7a-2060-44b0-85ff-6e1d604782c9", "total": 33, "shipping": 0, "tax": 0, "domain": "https://prod-content-app-gateway.apps.prd-3.aws.ocp.14west.io/7ca929cd-c15f-4ecd-a912-811ecb84d5ea/1", "order_date": "2021-03-24T14:23:41.9232094Z", "retailer_customer_id": null, "owning_org": "303", "ip": "::1", "order_type": "StandardOrder", "customer_firstname": "Anton", "customer_lastname": "Trehubau", "wmc_order_name": "prd_demo_test", "currency": "EUR", "payment_type": "VISA", "cc_last_digit": "4242", "item_number": "SPA", "promo_code": "FAKE1764", "premium_set": null, "choice_name": "skip preauth choice", "choice_code": "SPA001", "choice_type": "CIR", "choice_price": "15.00", "choice_quantity": "1", "item_description": "description", "term_length": "0", "renewal_flag": null, "query_string": { "promoCode": "FAKE1764", "COF_IsChecked": "true" }, "journey_custom_fields": { "effort_new": "value 1", "test_2": "demo", "test_1": "Mark" }, "creative_custom_fields": { "effort_new": "value 1", "test_2": "demo", "test_1": "David" }, "custom_fields": { "effort_new": "value 1", "test_2": "demo", "test_1": "Anton" }, "password": "New", "shipping_info": { "FirstName": "FirstName", "LastName": "LastName", "PhoneNumber": "PhoneNumber", "Address1": "Address1", "Address2": "Address2", "Address3": "Address3", "Company": "Company", "Zip": "Zip", "City": "City", "Country": "Country", "State": "Stated" }, "billing_info": { "FirstName": "FirstName", "LastName": "LastName", "PhoneNumber": "PhoneNumber", "Address1": "Address1", "Address2": "Address2", "Address3": "Address3", "Company": "Company", "Zip": "Zip", "City": "City", "Country": "Country", "State": "Stated" }, "email": "test@mail.com", "effort_campaign_code": "EBBIXX10", "journey_campaign_code": "EBBIXX11" "journey_url_nickname": "nickname" }

 

Wrap up

You should now have a better understanding of WMC Purchase emails purchase in Blueshift.


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