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Table of contents
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About End to End Limitations
WMC was designed to offer a single application for all campaign management and e-commerce capabilities. It can be used to create order pages, creatives, journeys, efforts - all in one place.
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Please note that while many of these items will be available when using WMC in the future, it’s unlikely that there will be exact parity between IRIS fields/functionality and WMC, even when it is fully developed.
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WMC Limitations
IRIS effort statistics will not be available in WMC (or in BI reporting – which has always been the case), including but not limited to:
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Promo abandon emails from Blueshift will not be able to be triggered from WMC (slated for Q4) WMC
Cart abandon emails from Blueshift will not be able to be triggered from WMC (slated for Q4) WMC
External Partners cannot store partner URLs or have a “Partner view” in WMC
Recurring efforts are not available in WMC
You will not be able to compare the performance of testing groups in WMC on the efforts listing or details pages
Visual editor IS available in WMC, but we don’t recommend using it until we are able to define and implement needed improvements
Vanity URLs are not available in WMC
Agora swaps are not available in WMC
Pop-ups are not enabled in WMC
You cannot combine lead gen and ecomm in the same journey
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BI Reporting
No IRIS fields will be populated for WMC promo codes – including but not limited to:
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We are currently unable to differentiate between primary , cross-sell and upsell orders for WMC promo codes codes
We can differentiate between primary and cross-sell orders using back up logic (i.e. any item that is not the assumed primary item (using back up logic) is labeled a cross-sell)
We are currently unable to link together journey testing groups in reporting (WMC’s version of multivariate groups), so users will have to look up and compare the individual promo codes
We are currently unable to include WMC promo codes with no orders in mailing data
Selections made in the Spend and Revenue Allocation section of WMC will not be reflected in reporting. We recommend not entering NOT entering ad spends in WMC for the time being.
WMC custom fields are not currently reflected in reporting
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