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Parameter | What is it? |
|---|---|
bsft_clkid | Unique identifier generated when clicking a link |
bsft_uid | Unique identifier assigned to the Blueshift profile |
bsft_mid | Unique message identifier* |
bsft_utid | Unique identifier assigned to the profile with the transaction list code appended to it |
bsft_mime_type | Indicates the type non-ASCII components of a message |
bsft_tv | Template version |
bsft_aaid | Unique identifier of the adapter used in the campaign |
bsft_eid | Unique identifier of experiment. Even if there is a single template on a trigger, it will generate a unique bsft_eid. |
bsft_ek | Campaign execution timestamp |
bsft_lx | Identifies the instance of the URL when the same URL is used in multiple locations in the template. |
bsft_pid | Unique ID of a Blueshift catalog item |
bsft_pp | When using an array of catalog items, this indicates the ordinal number in which the item was surfaced |
pk | This is the profile key which is comprised of the affiliate id and email address which is MD5 hashed. You can read more about this parameter here. |
vid2 | Encrypted concatenation of advantage_customer_number, list or item code, and email_address split by @@ |
utm_campaign | Name of the campaign |
utm_source | List or Publication Code from the triggering transaction or event |
utm_medium | Channel that is used in Blueshift |
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