Versions Compared

Key

  • This line was added.
  • This line was removed.
  • Formatting was changed.

...

Parameter

What is it?

bsft_clkid

Unique identifier generated when clicking a link

bsft_uid

Unique identifier assigned to the Blueshift profile

bsft_mid

Unique message identifier*

bsft_utid

Unique identifier assigned to the profile with the transaction list code appended to it

bsft_mime_type

Indicates the type non-ASCII components of a message

bsft_tv

Template version

bsft_aaid

Unique identifier of the adapter used in the campaign

bsft_eid

Unique identifier of experiment. Even if there is a single template on a trigger, it will generate a unique bsft_eid.

bsft_ek

Campaign execution timestamp

bsft_lx

Identifies the instance of the URL when the same URL is used in multiple locations in the template.

pk

This is the profile key which is comprised of the affiliate id and email address which is MD5 hashed. You can read more about this parameter here.

utm_campaign

Name of the campaign

utm_source

Blueshift

utm_medium

Channel that is used in Blueshift

The last three parameters of bsft_eid, bsft_ek, and bsft_lx are used by Data and Analytics to associate orders with a campaign and so again, there is no need to manually add any query parameters to promotion links within the template.

Tip

Wrap up

You should now know how the vid2 custom parameters work and what other parameters are included in Blueshift links.

Info

Still need help?

We know this can be frustrating. To get further help please open a Support ticket.

Click here to open a ticket

...

Note

Cannot find the article you’re looking for?

Suggest a new article here!