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Summary / TL:DR: This article will show you how list unsubscribes function in the refactored instance of custom and relevant campaign parameters are added to all links that are sent from Blueshift.

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Custom Parameter

In the refactored instances of Blueshift a custom query parameter will be added to all triggers and therefore all links by default. The vid2 value is comprised of data needed to identify the user and the list code and so it eliminates the need to manually add any parameters at the template levelthat get sent out of Blueshift by default. Below shows the key-value pair:

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Blueshift Feature Documentation

Unsubscribe Link

The following unsubscribe link should be used in the refactored instance:

https://signupapp2.YOURDOMAIN.com/signupapp/unsubs/v2?

Once the link is clicked on it should

Info

If you would like to add additional custom parameters please submit that request to Global Support.

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How it Works

The vid2 variable is comprised of the advantage customer number, list code, email address and delimiters which are then AES-256 encrypted within a single liquid object.

This variable is then decrypted by 14West systems to be used in things such as reporting, unsubscribes, and order form auto-pop.

The decrypted value will look something like the following:https://signupapp2.YOURDOMAIN.com/signupapp/unsubs/v2?vid2=007434f6116c1b262cacae4def1de9707cd16a57217e3eaec65f6d7903976d36&bsft_clkid=cf45cd3a-c34f-4f00-9dbb-e5419e6b4c2f&bsft_uid=09127a6e-0c13-4238-a94f-be92b5ab08fc&bsft_mid=222108b4-db68-4b7b-b5e1-8a1e939a1757&bsft_eid=175c8b10-1af2-4b63-b3a7-b8f6056e268f&bsft_utid=09127a6e-0c13-4238-a94f-be92b5ab08fc-e460f020dc7c9738cfd104c681d57894&bsft_mime_type=html&bsft_ek=2022-02-09T14%3A45%3A24Z&bsft_aaid=e7db2710-78ab-4f64-94d2-0f2b270fcc83&bsft_lx=3&bsft_tv=38

Info

Please keep in mind that the unsubscribe link is different compared to the one used in the legacy instances of Blueshift. “/v2” is the new piece that was added to the link.

Blueshift Parameters

As you can see in the link above, 000123456789@@LISTCODE@@emailadress@14west.us

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Blueshift Parameters

Blueshift will also automatically include link parameters relevant to the campaign itself. There are three important parameters to noteThey are as follows:

Parameter

What is it?

bsft_clkid

Unique identifier generated when clicking a link

bsft_uid

Unique identifier assigned to the profile

bsft_mid

Unique message identifier

bsft_utid

Unique identifier assigned to the profile appended to the transaction list code

bsft_mime_type

Indicates the type non-ASCII components of a message

bsft_tv

Template version

bsft_eid

Unique identifier for the assigned per trigger

bsft_ek

Campaign execution timetimestamp

bsft_lx

Identifies the instance of the URL when the same URL is used in multiple locations in the template.

These parameters The last three parameters of bsft_eid, bsft_ek, and bsft_lx allow orders to be reported on in Thoughtspot and so again, there is no need to manually add any query parameters to promotion links within the template.

Tip

Wrap up

You should now know how list unsubscribes and promo links will work in the refactored instance of Blueshiftthe vid2 custom parameters work and what other parameters are included in Blueshift links.

Info

Still need help?

We know this can be frustrating. To get further help please open a Support ticket.

Click here to open a ticket

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