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Parameter

What is it?

bsft_clkid

Unique identifier generated when clicking a link

bsft_uid

Unique identifier assigned to the Blueshift profile

bsft_mid

Unique message identifier*

bsft_utid

Unique identifier assigned to the profile with the transaction list code appended to it

bsft_mime_type

Indicates the type non-ASCII components of a message

bsft_tv

Template version

bsft_aaid

Unique identifier of the adapter used in the campaign

bsft_eid

Unique identifier of experiment. Even if there is a single template on a trigger, it will generate a unique bsft_eid.

bsft_ek

Campaign execution timestamp

bsft_lx

Identifies the instance of the URL when the same URL is used in multiple locations in the template.

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